Posts by AaronW
How to Implement Video Ads in Your Social Media Marketing Strategy in 2022
You can do a lot with 100 minutes. It’s almost the perfect amount of time, long enough to start something substantial but short enough to keep you engaged. Whether you are cozying up to watch a movie or reading a few chapters in that book you’ve been meaning to finish, you can accomplish a lot…
Read MoreFacebook Is Removing Certain Ad Targeting Options
If you have been using Facebook to advertise for more than a week then you know it is a constantly changing landscape. Buttons move, formats change and recently Facebook has announced its decision to remove ad targeting. In other words, detailed targeting options from their audience builder. In an article outlining these changes Facebook explains…
Read MoreShould TikTok Be a Part of Your Social Media Strategy for the Holidays?
The holidays are right around the corner, and if you’ve ever worked in a marketing department, you know what that means (especially for social media marketing strategies). As the leaves fall, and Michael Buble is unpacked from the Christmas boxes in the attic, marketing agencies strap in for their busiest time of the year. Depending…
Read More