BrandCraft is a growth marketing firm.

We are committed to serving motivated leaders and organizations. Using our growth marketing methodologies, we leverage their motivation into a well-thought strategy and activate using our world class marketing services.

Our Values


Focus Forward & Reach Beyond


Big Tenacity, Bigger Results


Relentless Ingenuity


Bring Your Voice to the Table


Make It Happen

Our Team

danny daugherty

Danny Dougherty


Digital Marketing Specialist

Danny is an addict to creativity, cats, and helping brands succeed online. He is a passionate marketer who specializes in social media and content creation. Over the last decade, Danny…

Read More »

jordan barno

Jordan Barno

Stinker Bell

Graphic Design Intern

Jordan is passionate about communicating visually to tell stories and foster connections. Finishing her junior year at Boise State University in graphic design, she is excited to bring her skills,…

Read More »

ashley boling

Ashley Bolin


Production Designer

For Ashley, excitement comes from finding visual solutions in all forms. In 2022 she graduated with her BDes from Eastern Washington University and immediately started working at BrandCraft. She’s an…

Read More »

Leslie Douglas

Leslie Douglas


Production Designer

Originally from Kansas, Leslie moved to Spokane, WA shortly after graduating from Stephens College in Columbia, MO. She considers herself a “jack of all trades” kind of gal with interests…

Read More »

thomas walsh 1

Thomas Walsh


Associate Creative Director

Think of a design project — packaging, branding, signage, print, web, digital — and Thomas has done it. This prolific (and prolifically talented) designer has been developing designs and client…

Read More »


Azusena Zuniga


Junior Project Manager

Originally from the Tri-Cities, AZ graduated from EWU in 2020 with a B.A in Marketing. After spending time in Spokane, AZ moved back and joined the BrandCraft team in 2022. …

Read More »


Shailey Katsilometes

The Real McCoy

Art Director

Shailey is our resident visual problem solver, a builder of brands who can translate business goals into compelling identities. This Idaho native grew up on a farm in Southern Idaho’s Magic…

Read More »

josh mercaldo 1

Josh Mercaldo

The Closer

Growth Strategist

Hailing from upstate New York, Josh moved to Idaho in the mid-90s for college. After earning a BA in Mass Communications in Advertising and Public Relations from Idaho State University,…

Read More »

paul carew

Paul Carew

Paulie a.k.a. PAC-man

VP of Creative and Content

Paul is a lover of creativity, awesome design, ’90s rap, and building brands and relationships that last. He was lured to Idaho from agency life in New York City in…

Read More »

torey azure 1

Torey Azure



Torey founded BrandCraft in 2012. An artist at heart with an entrepreneurial spirit. Torey’s background winds through Science & Engineering (a registered Civil Engineer) until he decided to chase his…

Read More »

rachel davis

Rachel Davis

Actually The Count

Finance Manager

Originally a Connecticut native, Rachel lived in 4 states before settling into Eastern Washington. She received her BS in accounting and finance in 2010 and honed her skills in this…

Read More »

oso meza 1

Oso Meza

Little Bear

Senior Designer

Originally from Southern California, Oso moved to the Tri-Cities where he joined the BrandCraft team in September 2017. He has print-shop experience and interests in typography and illustrations. Outside the…

Read More »

lexi joseph

Lexi Joseph

Expert Cat Herder

Senior Project Manager

Originally from the Tri-Cities, Lexi enjoyed her college years at Washington State University (GO COUGS!) and with her BA in Business Administration she took her marketing talents to Spokane, WA,…

Read More »


Max Schneider

Branch Manager

Chief Growth Officer

A transplant from the midwest, this Wisconsinite moved to the Tri-Cities to be part of it’s start-up community, oh and his wife is a Tri-Citian. While his Wisconsin blood runs…

Read More »

mark sandall

Mark Sandall


Web & IT Manager

A transplant to the Inland Northwest, Mark grew up in Ireland and moved from there to Spokane with his wife. He has an education in computer science and has spent…

Read More »

mariah raner

Mariah Raner


Internal Marketing Specialist

Originally from Wyoming, Mariah moved to Eastern Washington where she joined the BrandCraft team in August 2020. After graduating from the University of Wyoming with her B.A in Marketing she…

Read More »

aaron waham

Aaron Waham


Digital Marketing Specialist

A Washingtonian from birth, Aaron spent his early years in a small town on the west side. College took him to the sunnier side of the state where he attended…

Read More »

kayla rott

Kayla Rott


Paid Search Account Manager

Kayla has spent most of her life exploring the greater Spokane/Coeur D’Alene area, with a pit stop to Washington State University where she graduated with her BA in Marketing and…

Read More »

kellie easley

Kellie Easley

Easley Does It


An enthusiastic problem solver with a passion for driving results, Kellie has a robust background overseeing creative projects ranging from branding to digital marketing and website development. A two-time Washington…

Read More »

aaron huskins 1

Aaron Huskins



Aaron’s affinity for visual storytelling runs deep. Ever since he was a child, he has found solace on set. Filmmaking is more than his work, more than a hobby; it’s…

Read More »

jessi miracle

Jessi Miracle

The Miracle

Web Director

Jessi grew up in Tri-Cities, left for college (Central Grad) and decided to stay in the dry heat of the Eastside of Washington State. She started as an intern with Brandcraft in 2015. Jessica is…

Read More »

chris davis

Chris Davis

Big Fish

VP of Digital Marketing

Born and raised in the Yakima Valley and moved to the Tri-Cities in the early 2000s. I’m a graduate of Full Sail University with a Bachelors’s in Internet Marketing. Moved…

Read More »

brady heid 1

Brady Heid

Iron Chef

Paid Search Account Manager

Born and raised in the Tri-Cities, Brady decided to come back home after spending his college years in Phoenix, AZ and Lynchburg, VA. Brady became a part of the BrandCraft…

Read More »