Client Spotlight: HFG Trust and Community First Bank Website Development Fusion
October 7, 2021
In today’s competitive online market, a website is a must. After all, it’s one of the most common ways businesses connect with new customers.
Below, we’ll share our most recent client spotlight, HFG Trust and Community First Bank, including how our website development team helped them create a new site and reach more customers by merging two brands under one cohesive front.
HFG Trust and Community First Bank Website Development Fusion
Both HFG Trust and Community First Bank offer a wealth of products and services. As stated on their new website, “Our Mission is to be Your Financial Partner For Life. This means that we strive to take care of all of your financial needs under one roof.”
We worked with the two brands as they merged into a single powerhouse to bring clients services in personal banking, business banking, commercial lending, 401(k) plans, portfolio management, and much more.
Working hand in hand with this client on website development, our team consolidated content from HFG Trust and Community First Bank to create a single website housed under one domain. Let’s talk about the specifics.
Project Details
The project’s key goal was building a seamless user experience for HFG Trust investment clients and Community First Bank clients when the two sites merged, all while maintaining both brands’ integrity.
Web Development Concept and Kickoff
The initial concept included 25 web pages to build with a blog. Eventually, this project grew to over 30 pages, including two mockups in desktop and mobile formats as well as four domain redirects.
Our website development team kicked off the project in August 2020. We began designing in September 2020 and finalized the website design mockups.
The real development started in November. In this process, our team went through multiple client reviews to update the content, menu, page designs, and theme.
The design required specific plugins and features, including:
- Events Pro, ReCAPTCHA (for spam)
- DUO authentication (for privacy)
- accessiBe (for ADA compliance)
Finalizing the Website Build to Launch
Due to the many moving pieces, the new HFG Trust and First Community Bank site build was complex. Before launching the new site, we needed to ensure it was hosted on Kinsta.
Our website development company moved the website to Kinsta once the development was complete. Finally, in April 2021, we handed the site over to the client.
Since our team is continuing to host and maintain the site, we put together a “disaster plan” as requested by the client. This is the rule book if anything goes wrong. This is necessary for the security of the information the website holds.
The plan was developed by both the BrandCraft web development team and HFG Trust’s IT team. Working together, we established the process in case specific scenarios cause any site issues.
We worked through additional edits and updates with the client as requested until they were ready for launch. We assisted the client with the launch on August 27, 2021, and have since performed website maintenance three times per month as well as helped the client make minor updates.
Conclusion
Joining HFG Trust and Community First Bank was both a challenging and rewarding project. The new website development successfully united both banking and wealth management services under one roof. This client now has all the tools it needs to continue to be there for their clients.
Need a website development agency to help simply things for you? BrandCraft is a phone call away. Contact us today to arrange a consultation.
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