Branding
11 Effective Brand Awareness Strategies
Brand awareness; the level or extent to which customers recognize a brand and associate with its products and services, is substantially beneficial to businesses in many ways. From brand recognition, credibility, customer loyalty to attracting new customers, brand awareness strategies can significantly accelerate your company’s growth and development. 11 Strategies for Effective Brand Awareness And…
Read More7 Branding Tips for Small Businesses
A logo, business card, and mission statement are all components of small business branding. A distinct brand is attractive and memorable. There are many aspects to consider while you grow your organization in the industry. For one, determining your brand positioning can make you stand out. Researching your target audience can lead to a product…
Read MoreICAN
ICAN Hard Seltzer Website Design & Product Packaging ICAN Hard Seltzer is a brand from the award-winning winery Mercer Estates. A family-owned company headquartered in Prosser, WA focused on making their mark in an emerging industry they developed a wine-based hard seltzer beverage. Branding Product Design Website Design Digital Marketing Dive Into Natural from BrandCraft…
Read MoreProven Meals
City of Pasco
The New Logo From the beginning, we worked closely with the City of Pasco to develop a meaningful and inclusive logo. The final mark was an evolution of the old city logo and its beloved shield mark. We modernized the logo to bring in elements of diversity and landmarks, to create a perfect blend of…
Read MoreYour Guide to Choosing the Right Logo Designer
Whether you’re looking to upgrade your company’s logo or establish your brand’s foundation, choosing the right logo designer is no easy task. Creating a polished logo is a job for a professional (one with the right kind of experience). In today’s blog, I’m highlighting several factors to consider when choosing a logo designer so that…
Read MorePatio Covers Unlimited
The New Mark The new logo is modern, clean and more representative of heat and sun protection with the use of new yellow and black color scheme. Branding Branding and identity can be a tricky thing to manage. Successful branding is consistency at all touch points of your business that leads to trust and buy-in…
Read MoreBrand Strategists: Getting Help Choosing Between Horizontal and Vertical Business Cards
The brand strategist experts who know what they’re doing often say the same thing. That is to say, every detail of your business card design is important. Graphic design and branding are communication tools that share your brand’s culture, style, and message. Make your brand message clear with the right business cards. When making your…
Read MoreHow to Brand Your Business: Expertise from a Branding Agency
Whether you hire a branding agency or rely on your own efforts, understanding each component of building a strong brand is key. You need to ask yourself several questions when branding your business, including: Will my brand resonate with my target audience? What should my brand look like? What should my brand make people feel? …
Read MoreHow to Narrow Down the Best Colors for Your Brand Identity
It only takes a minute and a half for most consumers to decide whether they like a product they’re seeing for the first time. Color is also one of the most integral elements of your brand identity because it helps you develop brand recognition. And would you believe us if we said that the brand…
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