Your Guide to Choosing the Right Logo Designer

logo designer

Whether you’re looking to upgrade your company’s logo or establish your brand’s foundation, choosing the right logo designer is no easy task. Creating a polished logo is a job for a professional (one with the right kind of experience). In today’s blog, I’m highlighting several factors to consider when choosing a logo designer so that…

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ICAN

ICAN feature photo

ICAN Hard Seltzer Website Design & Product Packaging ICAN Hard Seltzer is a brand from the award-winning winery Mercer Estates. A family-owned company headquartered in Prosser, WA focused on making their mark in an emerging industry they developed a wine-based hard seltzer beverage. Branding Product Design Website Design Digital Marketing Dive Into Natural from BrandCraft…

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City of Pasco

The New Logo From the beginning, we worked closely with the City of Pasco to develop a meaningful and inclusive logo. The final mark was an evolution of the old city logo and its beloved shield mark. We modernized the logo to bring in elements of diversity and landmarks, to create a perfect blend of…

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Patio Covers Unlimited

The New Mark The new logo is modern, clean and more representative of heat and sun protection with the use of new yellow and black color scheme. Branding Branding and identity can be a tricky thing to manage. Successful branding is consistency at all touch points of your business that leads to trust and buy-in…

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How to Brand Your Business: Expertise from a Branding Agency

Whether you hire a branding agency or rely on your own efforts, understanding each component of building a strong brand is key. You need to ask yourself several questions when branding your business, including: Will my brand resonate with my target audience? What should my brand look like? What should my brand make people feel? …

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How to Narrow Down the Best Colors for Your Brand Identity

It only takes a minute and a half for most consumers to decide whether they like a product they’re seeing for the first time. Color is also one of the most integral elements of your brand identity because it helps you develop brand recognition.  And would you believe us if we said that the brand…

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7 Reasons Why Brand Positioning is More Important Than Your Logo

Today, consumers have a myriad of brands to choose from whenever they go shopping. So, if your competitors offer similar products or services to what you supply the market, you need to stand out for you to realize profitability. That is only possible when you consistently deliver a positive, memorable experience every time your clients…

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Your Brand Identity: How to Ensure Full Brand Alignment

Staying True to you brand's identity

In the business world, your brand is your lifeline. It’s how consumers perceive your business–the good and bad. It’s the feelings, emotions, and everything in between that come to mind when people think of your company.  Your brand identity takes things a step further. As a growth marketing agency specializing in branding, we’re here to guide you through…

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