Google Analytics 4 (GA4) Best Practices

top ga4 best practices

If you have logged in to your Google Analytics account recently, you may have seen that Google has announced that they are sunsetting Universal Analytics as of July 23, 2023. That means that Universal Analytics will stop importing and processing any new data on that date, but you will still have access to historical data…

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10 Free Keyword Research Tools Recommended by an SEO Agency

Keyword research tools suggested by our SEO agency

SEO keyword research can be daunting, especially given the number of tools available, all of which claim to be the best and most of which want you to pay an exorbitant amount of money to use. For most small businesses, paying for these tools doesn’t make sense. So, are there free tools, and are they…

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Yoast vs. SEOPress: What Does Our Full-Service SEO Agency Recommend?

SEO plugin

There are over 50,000 plugins in the WordPress repository–and these are just the free plugins. There are countless more that come at a premium. With so many choices, how do you know which plugins to use for your website? Let our full-service SEO agency fill you in. While that answer varies depending on your website’s…

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How to Keep Your SEO Juice When Switching Domains

So, you’re thinking about moving your website to a new domain? But what about your search engine optimization (SEO) efforts? At first glance, it may seem simple enough, especially if you’re familiar with 301 permanent redirects. However, if your current website domain has been around for a while, it will have garnered some authority, as…

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The 10 Most Important SEO Tactics Every Business Should Use in 2021

10 SEO tactics

There is a long laundry list for fully optimizing a website for SEO, and no single tactic significantly moves the needle. That said, some tactics can do more for your site than others. While this list is not exhaustive strategic marketers consistently implement these 10 SEO tactics on their sites! #1: Page speed Do everything…

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What is Schema?

what is schema

If you have been in the SEO game for a while, chances are you have heard of schema. It goes by a couple of other names, including schema markup and structured data. Schema is a code block of data that lives on your web pages for only search engines to consume. Users on your site…

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A Guide on How to Optimize SEO For Attorneys

Leverage the power of search engine optimization (SEO) to accomplish your business goals and to get the most qualified visitors to your legal website. Over the past decade, people primarily search for attorney services or legal advice using a search engine. Google is the most common tool that consumers use when looking for a law…

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